Spark’s predictive analytics and data modelling capabilities pinpoint opportunities for acquisition and growth, giving you the foresight to make strategic customer engagement decisions.

Many clients have successfully implemented automated customer journeys using Spark’s propensity models and are seeing excellent results.

Profiling & Data Modelling

  • Home Loan Churn

    Identify high-risk mortgage customers.

  • Look-a-like

    Discover cross-sell and acquisition opportunities.

  • WinBack

    Re-engage and bring back lost business.

  • Customer Retention

    Prevent attrition before it happens.

Take the next step in understanding your customers.

Move from profiling to measuring real engagement, behaviour and performance with Customer Metrics.

Explore Customer Metrics