Spark https://www.spark.com.au Customer engagement solutions Tue, 15 Sep 2020 01:10:14 +0000 en-US hourly 1 https://www.spark.com.au/wp-content/uploads/2019/10/Spark_logo_sqaure_2-60x60.jpg Spark https://www.spark.com.au 32 32 Key Performance Indicator Trends for the Mutual Sector https://www.spark.com.au/key-performance-indicator-trends-for-the-mutual-sector/ Tue, 05 Apr 2016 00:27:38 +0000 http://spark.com.au/?p=3327 Key Performance Indicator Trends for the Mutual Sector

In this article we take a step further and look at the scale of the changes that have occurred and briefly discuss the relevance of these changes. We have listed what we believe are important Key Performance Indicators (KPI’s) when analysing marketing performance.

]]> How to log a job through the Service Desk https://www.spark.com.au/how-to-log-a-job-through-the-service-desk/ Mon, 28 Mar 2016 22:00:00 +0000 http://spark.com.au/?p=3313 Our new online Service Desk is here. Watch this video demonstration on how to log a new job.

]]> Pitney Bowes Identified as a Leader in Independent Customer Analytics Solutions Report https://www.spark.com.au/pitney-bowes-identified-as-a-leader-in-independent-customer-analytics-solutions-report/ Mon, 21 Mar 2016 01:02:06 +0000 http://spark.com.au/?p=3310 Pitney Bowes Identified as a Leader in Independent Customer Analytics Solutions Report….. read more here.

]]> How to create and execute a basic dialogue https://www.spark.com.au/how-to-create-and-execute-a-basic-dialogue/ Mon, 14 Mar 2016 03:28:45 +0000 http://spark.com.au/?p=3306 Watch our latest video on how to create and execute a basic dialogue.

]]> How to send a follow up email to customers https://www.spark.com.au/how-to-send-a-follow-up-email-to-customers/ Tue, 08 Mar 2016 00:08:47 +0000 http://spark.com.au/?p=3303 We often get asked how to do you send a follow up email to customers using Portrait Dialogue. In this video we show you how.

]]> How to Create a Basic Questionnaire https://www.spark.com.au/how-to-create-a-basic-questionnaire/ Mon, 07 Mar 2016 00:04:57 +0000 http://spark.com.au/?p=3295 Learn how to create a basic questionnaire in this short video.

]]> How to extract responses from a questionnaire https://www.spark.com.au/how-to-extract-responses-from-a-questionnaire/ Sun, 06 Mar 2016 23:24:32 +0000 http://spark.com.au/?p=3283 Take a look at our latest video on how to extract responses from a questionnaire.

]]> How to Import a List of Customer in Portrait Dialogue https://www.spark.com.au/how-to-import-a-list-of-customer-in-portrait-dialogue/ Tue, 23 Feb 2016 02:24:55 +0000 http://spark.com.au/?p=3272 Here’s a quick guide for importing a list of customers in Portrait Dialogue

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]]> How to use the Telemarketing Application https://www.spark.com.au/how-to-use-the-telemarketing-application/ Mon, 22 Feb 2016 01:53:07 +0000 http://spark.com.au/?p=3269 Take a look at our latest educational video, a stop-by-step guide on using the Telemarketing Application.

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]]> Digital Advertisement Blocking Now Available on Mobile Devices https://www.spark.com.au/digital-advertisement-blocking-now-available-on-mobile-devices/ Fri, 22 Jan 2016 05:28:46 +0000 http://spark.com.au/?p=2829 Marketers are under increasing pressure to become more strategic when it comes to online advertising as manufacturers assist in advertising blocking. The latest Apple iOS 9 software update allows third party applications to block advertisements on phones and tablets. Traditionally, advertisement blocking occurred mostly on PCs. ABC News reports that in Australia 3.7 million users actively block advertising, mostly on their desktop PC. It’s anticipated that many mobile device consumers will install third-party ad blocking software to alleviate some of the frustration caused by bulking, data sucking banner and video ads that diminish the customer experience.
It’s possible that in the near future, digital advertisement blocking will become as mainstream as the ‘no junk mail’ signs we currently see on mailboxes.
I see this as a great opportunity for marketers to review the content they produce and stay data driven, by that I mean look at your communications strategy across digital, traditional and emerging technologies and engage with your customers through the channels that they are most receptive to. If you’re on the Spark platform we can show you how, the answers are in your data. Email contact@spark.com.au for further information.

A.A Stevens

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